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248 101: Five Ways to Get Your Customers to Buy From You Again and Again
Selling a front-end product doesn't leave room for much profit. That's why you need your customers to buy from you again and again. And that's why you need to develop a backend system.

102: The Viral Power of the One Time Offer
Although a One Time Offer is a great sales tactic, it does not always have to be a sales message. As a matter of fact, you can use it to generate even more traffic. Instead of redirecting your subscribers to a OTO page for a product purchase, appeal to the same sense of urgency by offering additional bonuses if referring three friends.

103: Is the OTO a Gimmick or a Useful Selling Technique?
In its strictest sense, the OTO is available once, then disappears forever. This kind of offer works in retail stores and online stores alike. It works because it has a strong emotional appeal and creates a sense of urgency within the customer.

104: How to Motivate Your Prospects to Buy NOW
The trick with the One Time Offer is to write persuasive, effective copy. And you're appealing to different types of emotions depending on where you use your OTO. When done correctly, these offers have a high conversion rate.

105: Google Custom Search: A Potentially Large Source of Revenue
We're all looking for any way to monetize our websites. Here's one more.

106: The Nurturing Process that Puts Money in Your Pocket
Building a large double opt-in email list with co-registration is the easy part since it's all done on autopilot. The harder part is creating a highly responsive list because it requires a little effort on your part.

107: Frustrated With Website Marketing? Use This 4-Letter Word
When marketing doesn't seem to bring results, it's easy to search for quick answers. But the only way to get results is to apply one four-letter word: Test.

108: How To Increase The Amount Of Time Your Visitors Stay On Your Website!
As an internet marketer, you know the importance of website traffic. As a matter of fact, the majority of your time as an internet marketer will be spent developing marketing strategies to draw the attention of individuals who will make good traffic for your website.

109: How to Create a Successful Sales Path
To understand how to best promote your products to your prospects, you need to first grasp the basics of a customer path. Having a short path limits real estate, but a well-developed path takes full advantage of the virtual possibilities.

110: Multi-variate Testing Made Simple
Even an amateur with no technical savvy can have a multi-variate test set up within a matter of hours. Also, having everything on one page rather than sending traffic to different pages actually simplifies the testing and tracking process.


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